Cessna Aircraft Company Spring Training Play Book, probably 1972

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Cessna Aircraft Company Spring Training Play Book, probably 1972

Manufacturer of private aircraft founded in 1911 in Wichita, Kan., Collection comprises handouts of the aircraft sales training presentation that used an analogy to a football game to organize the information. Includes pages for the attendee's notes, as well as charts, graphs, financial information, and quizzes. Divided into sections: prospecting, consultant, interviewing, salesmanship, proposals, demonstrating, and scoring.

1 item (0.1 lin. ft.)

eng,

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SNAC Resource ID: 6359266

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Cessna Aircraft Company

http://n2t.net/ark:/99166/w6wm6x2f (corporateBody)

Manufacturer of private aircraft founded in 1911 in Wichita, Kan. From the description of Cessna Aircraft Company Spring Training play book, circa 1972. (Duke University Library). WorldCat record id: 645061026 The Cessna Aircraft Company is a manufacturer of private aircraft founded in 1911 in Wichita, Kansas From the guide to the Cessna Aircraft Company Spring Training Play Book, probably 1972, (David M. Rubenstein Rare Book & Manuscript Library, Duke Univer...